Yesterday Facebook announced it has made hashtags clickable – a feature Twitter, Tumble, Pinterest and Instagram currently have in common. But what is a hashtag and who really cares, you ask? Click a hashtag on any of these social media sites and you’ll see all the posts that include that term. It gives organizations a way to follow conversations they’ve started by promoting a specific hashtag.
Recognize #FQHC from your Twitter feed? Health center advocates like you are already using this hashtag when posting news and stories related to community health centers (click here to see all of the conversations about health centers on Twitter, and check out a few in the picture on the right). Now health center advocates can continue in this vain by including the #FQHC in Facebook posts. “To date, there has not been a simple way to see the larger view of what’s happening or what people are talking about. To bring these conversations more to the forefront . . . we are beginning to roll out hashtags on Facebook,” said Facebook’s Greg Lindley in yesterday’s announcement. Now you can search for a hashtag on Facebook or click the hashtag directly to automatically see all related posts open to the public.
So don’t forget to include #FQHC when posting on Facebook about your health center, #NHCW2013 when posting National Health Center Week specific information and #HealthVote when mentioning voter registration and engagement. And simply click the hashtag to check out what others are saying about health centers on Facebook.